This past week I was featured in my school's newspaper for Purl or Die! They were doing a spotlight on students with their own businesses, and they asked me for an interview! Author Meredith Carroll did such a great job with the article - I hope that more people are inspired to start knitting after reading! Alright here it is:
Patterns for success
One fateful day during the winter break of her first year, Cassie Nedoroski ’14 picked up her first pair of knitting needles and she hasn’t looked back since.
“I would stay up all night long, just knitting things,” Nedoroski recalled.
Now a blogger at www.purlordie.com, Nedoroski sells her knitwear and patterns online, on Etsy and Ravelry respectively. As her knitting has evolved from hobby into business, she’s discovered vibrant communities both online and off. She’s also carved out a strong personal philosophy.
“My favorites are definitely the things that are a little more edgy, and sexy and wearable,” Nedoroski said of her products, which include skirts and tube tops alongside hats and scarves.
Indeed, she plans to release an ebook entitled “Sexy Knits” by the end of the year, following the release of her first ebook, “Intro to Knitting.”
Knitting has been Nedoroski’s passion throughout college, but only this fall did she transition this passion into a business.
“[Selling what I make] was kind of on my mind,” she admitted. “I guess it was my own insecurities holding me back.”
But with encouragement from family and friends, she dove right in. Here at Grinnell, she’s found support from the Stitch n’ Bitch knitting club, which she currently runs alongside Abby Stevens ’14 and Clara Kirkpatrick ’14.
She has also found a home online.
“I love reading other people’s blogs … [and] finding new magazines that have the same kind of mindset as me,” she said.
Creating patterns of her own appeals to Nedoroski aesthetically and as a math major, she enjoys the chance to combine handicraft with visual problem solving.
“I’ve always liked making things by hand,” she noted.
Nedoroski’s experience selling her knitwear has led her to reflect on consumerism in general. She is driven by the movement to move away from mass-produced products in favor of handmade goods.
“I’m super passionate about that and I really want to make it my mission in life to enhance that movement,” she reflected. “The way I see it is you can either appreciate material goods or you can buy them in mass quantities.”
This philosophy is guiding Nedoroski as she moves forward. Wherever her life leads her post-graduation, she knows knitting will remain a part of it.